Head of New Business Development
- Job ID
- 2025-6925
- Employment Type
- Full-Time
- Offer/Contract Type
- At Will (US Only)
- Location Name
- USA
What you'll bring to the team
A job with Merlin isn’t like a job anywhere else. With attractions around the world, from rollercoasters to wax figures, we don’t trade in suits, handshakes or briefcases. We trade in fun, in smiles, shrieks and spine-tingles, in memories, in magic. But there are no tricks behind our magic. Instead, there are people like you. Passionate, dedicated people who are committed to making sure our worldwide attractions and guests’ experiences are the best they can be.
The Head of New Business Development is responsible for spearheading the growth and expansion of the B2B sales function into new markets and sectors. This role requires a visionary leader with a strategic mindset, capable of identifying and capitalizing on new business opportunities, fostering innovation, and driving sustainable revenue growth. The ideal candidate will possess a deep understanding of market dynamics, a strong network in relevant industries, and a proven track record of successful business development.
Main Responsibilities
Sales Leadership & Tactical Delivery
- Develop and execute strategic sales plans to achieve business goals.
- Lead and align direct reports with the company’s strategy.
- Monitor market trends and competitors to identify growth opportunities.
- Balance immediate tactical needs with long-term strategic objectives.
New Business Acquisition
- Secure opportunities in sectors like Loyalty, Gifting, MICE, and international markets.
- Build strong relationships with stakeholders, partners, and clients.
- Negotiate and close high-value deals for sustainable growth.
Lead Generation
- Create and implement strategies to build a robust client pipeline.
- Leverage digital marketing, social media, and networking for leads.
- Track and optimize lead generation performance.
Operational Excellence
- Ensure smooth execution of new business initiatives.
- Align operational processes with business goals.
- Monitor projects to ensure on-time, efficient delivery.
#LI-SB2
Qualifications & Experience
- Bachelor’s degree in Business Administration, Marketing, or a related field
- Minimum of 10 years of experience in business development, sales, or a related role.
- Proven track record of successfully leading and growing business in relevant sectors.
- Extensive network and relationships within the Loyalty, Gifting, MICE, and international markets.
- Strong strategic thinking and problem-solving abilities.
- Excellent leadership and team management skills.
- Outstanding communication and negotiation skills.
- Proficiency in market analysis and business intelligence tools.
- Results-driven with a focus on achieving and exceeding targets.
- Ability to adapt to changing market conditions and business needs.
- Strong analytical skills and experience with BI tools to drive data-informed decisions.
Benefits
- Excellent health care options (medical, dental, and vision that encourage preventative care).
- Outstanding Paid Time Off (PTO) that allows for adventure, rest, relaxation, or recuperation.
- Merlin Magic Pass for friends and family to enjoy the parks & attractions.
- Recognition Programs and Rewards
- 401(k) program with company match
- Tuition reimbursement programs
- Numerous learning and advancement opportunities
#LI-Hybrid
Pay Range
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